Choose influencers that align with your brand values.Define the goals of the collaboration at the beginning of the project and prepare a detailed contract with the person you want to start working with.
Measure campaign effectiveness and adjust your strategy.
3 errors :
Lack of clearly defined terms of cooperation.
Expecting quick results without building a relationship with the influencer.
A man in a suit next to the words affiliate marketing
Affiliate Marketing
Affiliate marketing is a strategy in which companies work with facebook database partners (affiliates) to promote their products or services. In exchange for the promotion, affiliates receive a commission for each sale, sign-up, or other specific action that is made through their efforts. In the context of acquiring affiliates, it is the process of finding, engaging, and partnering with individuals or companies that can effectively promote the company's products or services.
Advantages of acquiring affiliate partners:
Expand your reach: Working with affiliates allows you to reach new audiences that your company wouldn’t be able to reach on its own.
Cost-effectiveness: The company pays commission only for specific results, which minimizes financial risk.
Variety of Promotion Channels: Affiliates can use a variety of promotion channels and methods, such as blogs, social media, email marketing, to increase their reach.