If Instagram isn’t already part of your social advertising strategy, it’s definitely worth diving into Instagram advertising. This infographic provides tips for your first Insta ads.
Instagram has a billion active monthly users worldwide . There is a community (with associated hashtags) for almost every niche. So there is a good chance that your target group is also on Instagram. Don't just think that you can reach millennials on the gram - other age groups are also represented. For example, 21 percent of 50 to 64 year olds are on Instagram.
Besides letting your reach depend on the algorithm with your own account (in short), you can also place whatsapp number list advertisements, in the timeline or between Stories that users view. For this you do need a business account. Not only can you then buy advertisements, you also get access to your statistics: very valuable!
Your first Instagram ad
Internet marketing agency TechWyse created an infographic showing all types of ads, including important information such as formats. Also, don't miss the general tips for your Instagram ads. Then you're good to go to create your first Insta promotions!