() Operational means a. New user red envelope Attract new users to use the product through incentives such as issuing red envelopes. This is a way to quickly increase user activity, but you need to pay attention to cost control. b. Accurate recruitment Carry out precise new recruitment activities for target user groups. This requires an in-depth understanding of target users and the development of appropriate marketing strategies. c Perform refined operations and provide personalized services based on user characteristics and behavior.
recommendations, customized services bulgaria phone numbers User incentive system Establish a complete user incentive system to encourage users to continue using the product. This may include points systems, level systems, etc. e. Customer Loyalty Program Design a customer loyalty program to improve customer retention. For example, you can offer special benefits or deals to long-term customers. f. Customer Retention Invite and reactivate lapsed customers through various channels. This can include sending emails, text message reminders, special offers, etc.
Implementing these retention strategies requires collaboration across multiple departments within the company, including data, customer support, R&D, and other teams. The combined efforts of these departments play a vital role in customer retention. The data team can provide analytics on user behavior, the customer support team can collect user feedback, and the R&D team can continuously optimize products based on this information. Improve the basic framework of user retention . Four frames of thought () Four stages of retention: new user activation, new user retention, long-term retention, and lost user recall User retention can be divided into four stages, each of which has an important impact on the overall retention rate.