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Posted: Sun Dec 22, 2024 8:15 am
And for low-effective segments you can enable or disable a lower rate. Devices Analyze which devices your customers use to access your site most often. This will help you understand whether you need to optimize your bid adjustments or landing page. For example, if most customers come to your site from mobile devices, you should improve the adaptive version of the page or increase the adjustment for mobile devices.
Time of day and day Time frames are also worth paying attention malaysia phone number list to in order to track the dependence of when advertising is more effective. If you set up ad display 24/7, you can limit the time frame when advertising does not bring results. Or, on the contrary, you set too narrow a period, and it is worth expanding it.
Location Analyze the regions you have specified for geotargeting. In some regions, ads may work effectively, while in others they may bring a lot of non-targeted traffic without conversions. Don't forget to track statistics by periods. This will help you see the dynamics during constant optimization of advertising campaigns. You can do this in the Report Wizard.
These are the main parameters, and all work with statistics is based on building hypotheses that cannot be confirmed or refuted without changing and launching new ads. Remember that high-quality analytics cannot be built on small statistics, and fifteen clicks are not enough to draw conclusions. We are always ready to help analyze your advertising campaigns and help increase their effectiveness.
Leave a request for a free consultation.Setting up contextual advertising in Yandex Direct: step-by-step instructions Egor, Internet Marketer Egor Internet Marketer / Author of the article In this article, we will show you how to calculate the contextual advertising budget. Set up and launch contextual advertising in Yandex Direct from scratch, and also tell you how to avoid common mistakes that reduce the effectiveness of your advertising campaigns.
Time of day and day Time frames are also worth paying attention malaysia phone number list to in order to track the dependence of when advertising is more effective. If you set up ad display 24/7, you can limit the time frame when advertising does not bring results. Or, on the contrary, you set too narrow a period, and it is worth expanding it.
Location Analyze the regions you have specified for geotargeting. In some regions, ads may work effectively, while in others they may bring a lot of non-targeted traffic without conversions. Don't forget to track statistics by periods. This will help you see the dynamics during constant optimization of advertising campaigns. You can do this in the Report Wizard.
These are the main parameters, and all work with statistics is based on building hypotheses that cannot be confirmed or refuted without changing and launching new ads. Remember that high-quality analytics cannot be built on small statistics, and fifteen clicks are not enough to draw conclusions. We are always ready to help analyze your advertising campaigns and help increase their effectiveness.
Leave a request for a free consultation.Setting up contextual advertising in Yandex Direct: step-by-step instructions Egor, Internet Marketer Egor Internet Marketer / Author of the article In this article, we will show you how to calculate the contextual advertising budget. Set up and launch contextual advertising in Yandex Direct from scratch, and also tell you how to avoid common mistakes that reduce the effectiveness of your advertising campaigns.