How popular exactly are these hooks?
Posted: Sun Dec 22, 2024 8:44 am
Christmas! Time for family, Christmas dinner, but of course also the Christmas hook! When Sinterklaas leaves the country on December 6, many companies immediately launch their Christmas campaigns to get you excited for the upcoming holidays. But who does it best? Which hooks stand out and which ones did you perhaps miss? To help you out between all the Christmas dinners, I dove into the social data to be able to serve you answers. Dig in!
Last month we talked about Christmas campaigns, Christmas hooks and Christmas commercials more than 4,500 times on social media. The topic is alive and especially the discussion is alive! russian phone number list Coosto shows that the share of related reactions is relatively large, which shows that there are relatively often reactions to the messages with words like 'Christmas hook', 'Christmas campaign' and 'Christmas commercial' in the text.
Furthermore, it is immediately noticeable that no less than 45% of these 4,564 messages have a positive sentiment. This shows that there is a lot of positive stuff on social media when we talk about the Christmas hooks. In comparison, the commercials during Easter and Valentine's Day are discussed positively in 37% and 40% of the cases respectively.
The emotion is central
If we zoom in on the messages about some Christmas commercials of this year, it is immediately noticeable that the commercials of the three supermarkets Albert Heijn , Plus and Jumbo are discussed a lot. The trending topic cloud below shows the trends in the aforementioned 4,500 messages. The words Jumbo and Albert Heijn immediately reveal that the commercials of the supermarkets are popular.
Last month we talked about Christmas campaigns, Christmas hooks and Christmas commercials more than 4,500 times on social media. The topic is alive and especially the discussion is alive! russian phone number list Coosto shows that the share of related reactions is relatively large, which shows that there are relatively often reactions to the messages with words like 'Christmas hook', 'Christmas campaign' and 'Christmas commercial' in the text.
Furthermore, it is immediately noticeable that no less than 45% of these 4,564 messages have a positive sentiment. This shows that there is a lot of positive stuff on social media when we talk about the Christmas hooks. In comparison, the commercials during Easter and Valentine's Day are discussed positively in 37% and 40% of the cases respectively.
The emotion is central
If we zoom in on the messages about some Christmas commercials of this year, it is immediately noticeable that the commercials of the three supermarkets Albert Heijn , Plus and Jumbo are discussed a lot. The trending topic cloud below shows the trends in the aforementioned 4,500 messages. The words Jumbo and Albert Heijn immediately reveal that the commercials of the supermarkets are popular.