Always together supporting each other and with a single common vision

[suchona.kan.iz]

Talking about Marketing and Sales separately in these environments is increasingly absurd. As we explain below, our vision is that there is one customer and Marketing should work on certain moments and sales on others.

and with a single focus: Differentiating the experience of ONE customer.

Most processes and transactions will probably be automatable indonesia business email list and easily comparable with technology. In contrast, processes around people and their direct influence on the customer will not be so.

Customer Experience as a major trend in Industrial Marketing
This gives rise to a new, more practical vision of Industrial Marketing, one that is much more Outdoor . Its objective is to optimise and differentiate the relationship beyond the fair and the catalogue.



Working from the outside in, closely connected to sales and managing projects across the board with clients and the entire organization; understanding and transferring change and value in an agile way to personalize team experiences.

Exactly, experiences. The sum of many small (or large) interactions of an Industrial client with your people, products and brand as a supplier that help or simplify their business will determine their competitive position.