Youtube does exactly the opposite
Posted: Sun Dec 22, 2024 9:05 am
Giving visibility to creators according to the interest of a topic to a specific audience, making it possible to reach the target audience more easily. The video-giant has also hired a new Podcast executive, Kai Chuk, further demonstrating how the company is seeking to lead the industry and deliver more for their 2 billion YouTube Music users (50 million of them being paid users in 2021). These tools are going to make it easier for the listeners to find content to consume.
But of course… They are not alone. In a matter of days after launching the podcast homepage email list france in the US, Twitter responded with an Audio tab in the app, which highlights audio content. Twitter’s integrated podcasts display Recent Twitter research indicates that 45% of people who use the blue-bird social network in the U.S. listen to podcasts monthly. So, it makes sense for the platform to find new ways to better explore this type of content. Last week Twitter launched a new integrated podcasts display in the “Spaces” tab (in fact, they even renamed it “Audio” tab).
This new tab will highlight podcasts, pre-recorded and live content all in one display, separated into specific topics. Source: The Hollywood Reporter In Twitter’s own words: “Fans love to see when their favorite podcasts are launching a new season, going on tour, or endorsing a fellow podcast for their next listen. Up-and-coming and established podcasters alike are using Twitter to help expand and inform their audience.” New tools and audio content way beyond podcasts It’s important to mention that podcasting is just one of several ways of working with audio content — and the streaming platforms are realizing it.
But of course… They are not alone. In a matter of days after launching the podcast homepage email list france in the US, Twitter responded with an Audio tab in the app, which highlights audio content. Twitter’s integrated podcasts display Recent Twitter research indicates that 45% of people who use the blue-bird social network in the U.S. listen to podcasts monthly. So, it makes sense for the platform to find new ways to better explore this type of content. Last week Twitter launched a new integrated podcasts display in the “Spaces” tab (in fact, they even renamed it “Audio” tab).
This new tab will highlight podcasts, pre-recorded and live content all in one display, separated into specific topics. Source: The Hollywood Reporter In Twitter’s own words: “Fans love to see when their favorite podcasts are launching a new season, going on tour, or endorsing a fellow podcast for their next listen. Up-and-coming and established podcasters alike are using Twitter to help expand and inform their audience.” New tools and audio content way beyond podcasts It’s important to mention that podcasting is just one of several ways of working with audio content — and the streaming platforms are realizing it.