So, choose a platform that gives you the power and flexibility you need to meet your business goals.You can sell your courses directly through your website, or you can collaborate with course-selling websites. The latter will give you the tools you need to promote them.
Coursera is a site that allows you to reach a wider audience.
Salesforce, the B2B CRM and cloud solutions company, uses Coursera as its course hosting platform.
Even though Salesforce is a well-known company with a full reputation and a solid website, they chose Coursera because it allows the brand to reach a wider audience and handle course delivery with ease.
Regardless of the platform you choose, it will allow you to:
There are a million innovative approaches to audience building and getting europe cell phone number list your online course moving . However, it’s easy to get overwhelmed if you have too many strategies to implement.
Start with these effective strategies to target B2B audiences with your courses:
LinkedIn Outreach
LinkedIn users are four times more likely than Facebook users to visit your B2B website .
And LinkedIn’s conversion rate of online visitors to leads is a staggering 2.74%. That’s more than three times the number of Facebook and Twitter users combined.
This enterprise-focused platform can help you build the ideal audience for your online course. It will allow you to create content about your area of expertise, promote your course through that content, and generate leads .
Take Advantage of LinkedIn Sales Navigator
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