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Jeff Bezos and the construction of an empire: advice for entrepreneurs

Posted: Sat Dec 28, 2024 6:59 am
by jrine
Jeff Bezos presenting entrepreneurship lessons on Amazon
Businessman Jeff Bezos is known for being a very influential figure in the business world. He is known for being the director of one of the largest companies in the world and a pioneer in e-commerce, Amazon .

This character not only dedicates his time to his profession as CEO of the company, but also takes care of spreading his experience and his entrepreneurial lessons, aimed at business leaders who seek to scale their businesses. Here we share some of his best teachings. Discover his story and learn from this great mind!

Jeff Bezos: Origins and mindset for success
Bezos was born on January 12, 1964 in New Mexico, although later in his adult life he would move to enroll in a degree in Computer Science and Electrical Engineering at Princeton University.

The businessman, due to his training and successful mentality, already had an idea of ​​the relevance that the network would gain throughout the world , so he started from this idea to found his first venture.

From Wall Street to the birth of Amazon
With the help of an investment list of telegram users in japan financed by Wall Street, Bezos was able to promote his ideas of a digital marketplace , thus founding Cadabra in 1994 , an online bookstore where customers could consult a wide catalogue and buy through the network, although it would later change its name.

Initially, the company was set up in a garage and started operating with the help of three servers. Despite the small capacity of the enterprise, the website soon began to gain notoriety.

Following the success of Cadabra, Bezos oriented the business toward the sale of other items, such as CDs, videos, electronic items, among others, with the idea of ​​giving the customer the opportunity to acquire whatever they want to find through the Internet .

This is how the story of Amazon begins, a name adopted strategically, because some time ago, the lists of web pages were ordered alphabetically, so the company would position itself at the top of the search engines.

Principles of leadership and vision of the future
The expansion of Amazon's product catalogue was due to one of the fundamental principles of its philosophy: "give the customer everything they ask for." In parallel to this, J. Bezos assures that it is important not to neglect any of the company's aspects , from customer service to the marketing used and prices, because everything counts.

Another leadership principle that the entrepreneur bases his vision on is to focus on making no more than three important decisions a day. These decisions must be quality decisions , in an appropriate time and without rushing. Likewise, sleeping adequately and taking care of leisure time is also important, says Bezos.

Amazon Building Strategies
Constant innovation and adaptation
Innovation and adaptation as part of the company's growth strategies were precisely the principles that cemented Amazon, because from its inception, it offered a differentiated way of purchasing items through electronic commerce, which at that time was an extremely new medium.

Today, the company continues to renew itself based on technological advances , both in terms of the variety of products and services they offer, as well as in the management and administration of Amazon, which allows the brand not to be left behind in terms of competitiveness and quality.