Messaging API is the most popular type of LINE API. In short, it is an API application related to message settings. It allows brand merchants to be more flexible when creating "interactive messages", including customizing sending time, objects, message styles, etc., making the brand's official LINE account services more diverse and efficient. The most common LINE chatbot is built using the Messaging API, which can automatically respond to friends' inquiries based on different situations.
Reference materials: What is LINE API (Part 1): 10 Messaging API message formats and multi-functional API recommendations
34. LINE coupons and redemption coupons wake up sleeping guests
It is a direct and effective way to wake up sleeping customers through discount incentives such as LINE coupons, redemption coupons, and LINE POINTS. LINE's official account marketing expert, Crescendo Lab , has developed the MAAC interactive plug-in module , which allows the distribution, tracking and management of LINE OA's preferential italy whatsapp phone number awards to be conveniently formed in one stop. The latest feature to appear in 2024 is the " coupon exclusive link ", which allows LINE OA operators to conveniently use electronic coupons purchased from third-party manufacturers.
35. LINE point card remarketing to increase customer stickiness and repurchase rate
The LINE point card collection function native to the backend of LINE's official account is a small tool to help develop loyal customers. Let every consumer purchase become a small milestone, which will eventually be converted into substantial rewards. The records of these collection points can also be managed and tracked with the above-mentioned MAAC.