Confecomerç and Rosebud agency – Confecomerç (Gold) – Local commerce. «Principles to recover the Principles.»
KFC and PS21 agencies / MeMe (Silver) – KFC – Eduardo Navidad.
Apex and Fuego Agency Walk With Me (Bronze) – Jumpers – A parchas.
Best international campaign
Kraft Heinz and agency Wunderman Thompson (Gold) – Heinz Pasta Sauce – Absolutely Heinz.
Unilever and agencies David Madrid / Ogilvy UK (Silver) – Dove – Turning your back.
Unilever and Lola MullenLowe agency (Silver) – Magnum – Mixed classics.
Promotur and Mediabrands Content Studio czech republic number data agency (Bronze) – Canary Islands – Discovering Canary Island.
Best demonstration of brand social purpose
Diageo and El Ruso de Rocky agency (Gold) – J&B Rare – We feel like celebrating.
Wallapop and agencies Jesús Revuelta /Mono Madrid (Silver) – What's done is done.
Best NGO campaign
McDonald's and TBWA/OMD agencies (Gold) – Ronald McDonald Children's Foundation – Captain Olson.
Special recognition for the best research
Dazn and Dentsu X / Dentsu Creative agencies (Gold) – Dazn – Dazn.
Special recognition for turning a public service into a brand
Post Office and Mono Madrid agencies / Arena Media (Gold) – Post Office – Post Office.