Third element: shipping details and payment information. For shipping you must be able to allow the user to enter an address different from the one they registered with . In the payment information section it is necessary to be clear which security system you use , which platforms you rely on, and which third-party systems users can use to pay.
It is especially important that there is no ambiguity in the netherlands phone number payment information section : no one wants to feel cheated and, even if the user may have shown trust in you up to now, a payment information section that is not clear and easy to navigate can put them off.
Your Shop Checkout Doesn't Have to Be an Obstacle Course - sos-wp.it
Once you enter your payment information in the checkout of an online shop, there needs to be a final check of what has been ordered . This page or section may resemble the cart but with less possibility of modification. And it is not a superfluous step .
Purchases, online as in real life, are often driven by a momentary feeling and a need that can change even in a matter of minutes. You must therefore leave the user some space to reflect on whether the purchase they are about to make is actually necessary and wanted. It may seem counterintuitive, but a conscious and calm purchase gives you fewer returns, fewer complaints, and fewer headaches.
Once the user has accepted the order as constructed, the last step is confirmation. Confirmation can be a message on the screen informing that everything will proceed in the established time but should always also include an email with another order report, what has been paid, the payment method used, shipping details and delivery times.
If possible, you should also include the shipment number right away , to allow the user to follow their package on its way from your warehouse to their doorstep. A countdown that everyone loves to be able to do.
How to put all these good actions into practice? The WooCommerce plugin will help you structure an abandonment-proof checkout page.
➜ Read our guide on how to create an e-commerce site .