A reliable and secure payment system
Posted: Wed Jan 08, 2025 3:15 am
Make the most of Black Friday… even if you don’t participate
Some companies decide not to participate in Black Friday, for reasons of sustainability, support for small businesses, etc. Whatever the reason, we cannot bury our heads in the sand and ignore what is happening around us, so the agency's experts propose an alternative: create a branding campaign to communicate the reasons why we do not participate in Black Friday .
In this way, our company can convey the distinctive value of its brand to its target audience during this period.
It takes a lot for a customer to make the decision to buy from our store, so it is not a good idea to throw everything away when it comes time to pay. The company Sipay , specialized in payment panama phone data solutions, points out three keys to ensure the best quality in payments on Black Friday.
First of all, we must try to provide the greatest possible confidence to our clients in the transactions carried out on all our channels, complying with the highest international security standards.
It is also advisable to offer multiple payment methods , so that the customer can choose which one they want to pay with based on their purchasing habits, preferences or convenience. In addition, we must bear in mind that Black Friday is celebrated internationally, so customers from all over the world can come to our website, so it is advisable to be prepared and have popular payment methods beyond our borders.
Finally, Sipay reminds that the peaks in operations that occur on specific dates such as this one can affect the processing service of the platforms or entities . Therefore, it advises operating with payment solution providers that offer multi-acquiring , that is, that can transfer operations from one acquiring entity to another in order to avoid sales losses for merchants.
Some companies decide not to participate in Black Friday, for reasons of sustainability, support for small businesses, etc. Whatever the reason, we cannot bury our heads in the sand and ignore what is happening around us, so the agency's experts propose an alternative: create a branding campaign to communicate the reasons why we do not participate in Black Friday .
In this way, our company can convey the distinctive value of its brand to its target audience during this period.
It takes a lot for a customer to make the decision to buy from our store, so it is not a good idea to throw everything away when it comes time to pay. The company Sipay , specialized in payment panama phone data solutions, points out three keys to ensure the best quality in payments on Black Friday.
First of all, we must try to provide the greatest possible confidence to our clients in the transactions carried out on all our channels, complying with the highest international security standards.
It is also advisable to offer multiple payment methods , so that the customer can choose which one they want to pay with based on their purchasing habits, preferences or convenience. In addition, we must bear in mind that Black Friday is celebrated internationally, so customers from all over the world can come to our website, so it is advisable to be prepared and have popular payment methods beyond our borders.
Finally, Sipay reminds that the peaks in operations that occur on specific dates such as this one can affect the processing service of the platforms or entities . Therefore, it advises operating with payment solution providers that offer multi-acquiring , that is, that can transfer operations from one acquiring entity to another in order to avoid sales losses for merchants.