Avoid jargon and respond directly to the person (or group) using their names. 7. Concentration You have to know how to listen to respond to each user with the same concentration. But not all customers are the same. In some cases, it is necessary to verify the people behind a nickname , understand who are the troublemakers and who are the influencers who can have an impact on the perception of the brand in the community.
In addition, you need to make sure you understand benin number data their interests in the discussion and mediate. This does not mean ignoring the rest of the community (an absolutely wrong practice!) but being aware of the fact that complaints from highly engaged customers, bloggers and opinion leaders, could have an impact outside the community, on the reputation and on the market . 8. Involvement Once you have acknowledged the problem and responded to the user, it is essential to find a way to directly engage that person and the entire community.
You can encourage a deeper discussion on the topic to demonstrate that the brand is willing to listen and learn from the experiences of others (a way to make the community feel part of the solution and the brand). It is important to trigger comparison and not conflict. 9. Value To build value and trust, you need to deepen relationships. There are standard responses and correct behaviors, but your response will have to be developed on the user .