Market research and competitor research
In order for project sales to be effective, preliminary kuwait phone number research of the market and competing companies is required. The contractor's competitive advantages, competitors' disadvantages, clients' tasks, and market conditions must be determined. This data allows for the creation of an effective sales strategy and the emphasis on the advantages of the company selling the product.
Team Administration
The basis for success in project sales is the effective management of their team. Each member must clearly know their duties, their area of responsibility, and strict deadlines are set for the execution of assigned tasks, compliance with which is constantly monitored.
Formation of stable cooperation
Compared to traditional sales, in project sales, the formation of long-term partnerships with each contractor/client is much more important. The company must strive to fully satisfy the customer's needs, which requires high-quality service.
Training of specialists
Effective project sales involve continuous staff training, development of employee competencies, and study of advanced sales techniques. The higher the qualification of the team member responsible for a specific area of work, the higher the probability of concluding a deal.
Increase Profits by 200%: Download 5 Powerful Tools for Free
Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
Read more posts on my personal blog:
Over the past 7 years, we have conducted over 23,000 comprehensive website audits and I have learned that all of us as leaders need clear and working algorithms for our marketing and sales.
Today we will share with you the 5 most valuable documents that we have developed for our clients.
Download for free and implement today:
How to find out the 5 key marketing metrics in your company?
Step-by-step calculation template with fields where you can insert your data
How to make a KPI for a sales manager based on his work results?
Current template for calculating KPI for sales manager
9 Examples of Universal Selling Commercial Proposals
Upgrade your CPs to close more deals
Cold Lead Processing Script Template
A checklist of ready-made questions for engaging cold clients
7 Profitable Marketing Strategies Examples
Will help increase customer flow by at least 30%
Download the collection for free
pdf 8.3 mb
doc 3.4 mb
Already downloaded
153114
Project Sales Team
One of the main conditions for the success of project sales is coordinated work. The project team is not just a certain number of employees, but a group in which the competencies of each specialist complement the skills of another to achieve the set goal.
It is very important to correctly and clearly distribute areas of responsibility. This allows you to avoid duplication of duties and use available labor resources rationally. Several key roles are distinguished in the project team:
Project manager . A person who plans and coordinates work. He is responsible for the distribution of responsibilities between members of the project team and its composition, and conducts direct dialogue with the customer on behalf of the contractor.
Business Analyst . A customer representative who is part of the project team. He/she helps other team members understand the goals/tasks, and conducts an analysis of the client's business processes.
Technical specialist. A person who supervises a specific area of work within a project, formulates its technical specifications, and selects adequate technologies and technical solutions.
Sales specialist. Provides communication between the project team and the customer, formulates their needs that are important in developing adequate solutions, develops commercial proposals, and conducts a dialogue with the client on behalf of the company.
Marketer . Performs market analysis, competitors and his/her company against their background, develops strategies for project promotion.