Pipeline generation dashboard

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MasudIbne756
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Joined: Sat Dec 21, 2024 3:45 am

Pipeline generation dashboard

Post by MasudIbne756 »

Who’s it for: Sales managers, sales reps, and marketing teams

KPIs to include: Total pipeline value, pipeline growth rate (quarter over quarter), conversion rate (Can also include: Pipeline velocity, or how quickly a lead makes it through the pipeline, and target vs. actual pipeline)

When to use: Weekly

Why it’s important: For every business, a pipeline value-to-sales ratio is critical for hitting targets. The typical standard is typically 3:1, but this ratio changes depending on your industry and need. Whatever it is, this dashboard helps you keep an eye on your team’s pipeline to ensure you have enough deal dollars in the works to hit your sales targets. For instance, if you’re aiming for $2 million in revenue, you’d probably want to see a $6 million pipeline. In short, if your pipeline value is low, you’re unlikely to hit targets, so it’s probably time to start ramping up prospecting.

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